Post by account_disabled on Dec 23, 2023 4:57:23 GMT -5
As you must have noticed, the day before yesterday (February 29, 2012) Facebook unveiled a new layout for the existing Facebook pages. Some news are great, others are unnecessarily restrictive. I will now briefly describe what has changed and how you can take advantage of it. Layout By far the biggest change. The main "eye-opening" element on new pages is the so-called cover photo , i.e. the top part of the page. Its optimal dimensions are 851 x 315 px. What is important, you must not directly promote anything here, state the price, discounts, purchase information or even use a call to action ! I find that quite limiting.
After all, until today C Level Executive List I tried to use the potential of profiles to the maximum, and the CTA ban seems excessive to me. The icing on the cake of bans is the inability to provide contact information. And not even a link to the website! We'll see, maybe the people in question will catch their noses on Facebook... On the contrary, it would be great to use the cover for photos that express the added value of the company - e.g. customers using products / services. Another graphic element is the image next to the page title. That's where you'll most often see the logo in the future . The ideal dimensions are 180 x 180 px, but keep in mind that other pages will display a thumbnail of 32 x 32 px, so that the logo is clear even at this size. image 1 - logo, 2 - cover photo, 3 - boxes with bookmarks and applications, 4 - pinned post, 5 - activity of friends Contributions Here are the 3 main new features.
Pinned post - with this you highlight the post so that it will be displayed first on the page for a week (7 days). After that, it will automatically return to its place (according to the date). You can of course return it back at any time. Facebook recommends using this option at least once a week to increase engagement (edgerank). Highlighted post - by using the asterisk next to the post, you can stretch it over the entire width of the timeline. Milestones - just like on your personal timeline, you can also add milestones to your page. They are highlighted with a flag and must contain an image. I recommend adding all events important to your company / service / product to the history.
After all, until today C Level Executive List I tried to use the potential of profiles to the maximum, and the CTA ban seems excessive to me. The icing on the cake of bans is the inability to provide contact information. And not even a link to the website! We'll see, maybe the people in question will catch their noses on Facebook... On the contrary, it would be great to use the cover for photos that express the added value of the company - e.g. customers using products / services. Another graphic element is the image next to the page title. That's where you'll most often see the logo in the future . The ideal dimensions are 180 x 180 px, but keep in mind that other pages will display a thumbnail of 32 x 32 px, so that the logo is clear even at this size. image 1 - logo, 2 - cover photo, 3 - boxes with bookmarks and applications, 4 - pinned post, 5 - activity of friends Contributions Here are the 3 main new features.
Pinned post - with this you highlight the post so that it will be displayed first on the page for a week (7 days). After that, it will automatically return to its place (according to the date). You can of course return it back at any time. Facebook recommends using this option at least once a week to increase engagement (edgerank). Highlighted post - by using the asterisk next to the post, you can stretch it over the entire width of the timeline. Milestones - just like on your personal timeline, you can also add milestones to your page. They are highlighted with a flag and must contain an image. I recommend adding all events important to your company / service / product to the history.